A trademark is a word, phrase, symbol or design, or a combination of words, phrases, symbols or designs, that identifies and distinguishes the source of the goods of one party from those of others. A service mark is similar to a trademark, except that it identifies and distinguishes the source of a service rather than a product. The term “mark” generally refers to both trademarks and service marks.
Price Heneveld has in-depth experience in all areas of trademark procurement, and effectively represents clients in all matters of enforcement. Our attorneys closely follow developing case law and procedural changes at the USPTO to efficiently meet the goals of our clients. Price Heneveld partners with clients to not only obtain trademark registrations, but to develop strong trademarks that serve as effective source identifiers in the marketplace. Trademark services offered by Price Heneveld include trademark prosecution and litigation, trademark searching and clearance, international trademark procurement, trademark licensing and ownership concerns, representation in trademark cancellation and opposition proceedings.